Today we made history in the books of University of Johannesburg Strategic Communication Department. Ms Maritha was explaining to students on how important #hashtags are in today's world for a journalist and PR practioner and the good news is, not only did the students understand, the class even trended. She told the students to use the #UJMedia1 and tweet during class, and students delighted in being given permission to do so. The students did their practicals at the same time having a good time which resulted in being known to the whole of South Africa.
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| #hashtag #UJMedia1 |
Just before the end of the class, we received news that we are number five on South African trends, this was great! Some outlets also used the #UJMedia1 to try and sell their products as the conversation was no longer only for #UJMedia1 class only but had been joined by other external students and other citizens.
Imagine your business was to hold a seminar and had all the people in the seminar tweeting about it using similar #hashtag. The next thing your business trends and before you know it, it is known which prompts people to ask questions about it. These are the questions you have been waiting for in order to close sales. Now you can call your customers to action! Isn't that great???!
This was just to highlight the importance of #hashtags. Hope you found it insightful.
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